Beet It - Beet Juice Sport Shot - 2.4 oz. (70mL)
Do you want to be faster, have more power, and last longer in your workouts and athletic performance? Nitrate will get you there because it boosts Nitric Oxide (NO) which widens the blood vessels, increasing blood flow. So, if you're ready to boost your sports performance, Beet It is what you need. All-natural Beet It Sport Shot helps improve your strength, stamina, and speed. It's your pro-elite nitrate supplement super source – the only natural product proven to deliver a powerful, minimum dose of 400mg nitrate content per shot. That's the recommended amount of nitrate to receive consistent benefits of NO (Nitric Oxide) which improves your sports performance. No other brand can deliver this amount. That's why Beet It is used in Olympic sports, pro cycling, football, strength training, by athletes who desire better and more efficient performance, and for sports research across the world.
The Easiest, Quickest, Tastiest Way to Experience the Power of Nitrate
Natural | Vegan | Non-GMO | Non-Dairy | Gluten-Free | Fertilizer-Free | Pesticide-Free | Kosher
Benefits of Beets & Nitrates
Beet your personal best. For the most noticeable results, drink 5 shots per day – 1-2 shots before exercise or training, for up to six days before competition. Be prepared to experience better endurance, power, and strength – and with daily use – increased blood flow, lowered blood pressure, and reductions in elevated cholesterol. Beet It Sport Shot enhances your reaction time, improves sprint performance, and increases your muscle power. You will also have a powerful ally to help combat muscle fatigue and increase the time before your body becomes exhausted.
Stamina & Endurance
- Improves Oxygen Efficiency
- Combats Muscle Fatigue
- Increases Time to Exhaustion
Power & Strength
- Increases Muscle Power
- Improves Sprint Performance
- Enhances Reaction Time
Lowered Blood Pressure
- Improved Vascular Health
- Increases Blood Flow
- Reduces Elevated Cholesterol
Works Gradually Over Extended Time
The Beet It Sport Shot is not an energy or caffeine booster and therefore you don't find that immediate 'kick'. Beet It shots work gradually and over an extended period of time, which is unlike the majority of energy or caffeine-booster drinks available.
Unlock the Power of Nitric Oxide (NO)
Nitrate is converted by the body to Nitric Oxide in the cardiovascular system. Dietary nitrate has been shown by scientific research to improve vascular function. Tested by science and trusted by athletes, Beet It Sport Shot is a firm favorite of the sporting elite including cyclists and Olympic sports teams. This concentrated beet juice shot contains a minimum of 400mg natural dietary nitrate and unlocks the power of NO (Nitric Oxide). Consume before exercise and enjoy as part of a balanced diet. It is optimal to take the Sport Shot 1-12 hours before exercise. Most athletes take the Beet It Sport Shot on a loading basis before an event – one shot 12 hours before, and one around two hours before exercising – however one is sufficient for general training. The body reaches a 'saturation point' after two Sport shots have been consumed therefore there is no need to take any more.
Unlock the Power of Nitric Oxide
Improve Your Cardiovascular Performance
Consume Before Exercise & As Part of a Balanced Diet
The NO3-NO2-NO Pathway – How Nitrate Impacts Your System
Ingestion of Nitrate (NO3):
Over 90% of the nitrate is absorbed into your bloodstream when you drink your shot. Nitrate (NO3) stays elevated in your bloodstream for 6-8 hours.
25% of the nitrate in your bloodstream is then absorbed & concentrated by your salivary glands. 75% of the nitrate (NO3) is excreted by your kidneys.
Conversion of NO3 to NO2:
Bacteria on the tongue converts the nitrate (NO3) into nitrite (NO2). It's the only way our bodies convert NO3 to NO2.
Conversion of NO2 to NO:
Acid in the stomach then converts the nitrite (NO2) into nitric oxide (NO) which is a vasodilator that improves cardio performance.
Simple Purple Goodness
No matter how carefully you look, you won't find anything but natural goodness inside this beetroot juice. Beet It Sport Shot keeps the ingredient list simple – GMO free 98% concentrated beet juice and 2% lemon juice (just to smooth the earthy aftertaste of beet). The result... simply delicious!
The Power of Beet Concentrate
Dietary nitrate occurs naturally in beets and vegetables. The only problem is that the amount of nitrate is wildly unpredictable, meaning you have to eat or drink unreasonably large amounts to get the recommended 400mg of nitrate. Beet It Shots are made from concentrated beet juice, which means the correct amount of nitrate is delivered by controlling the concentration. It’s the reason Beet It Shots are the easiest, tastiest, most convenient way to consume the 400mg of nitrate you need to achieve improvements in sports performance and cardiovascular health. The chart below gives you a sense of just how much of each vegetable you’d have to consume to meet the 400mg of nitrate found in every Beet It Sport Shot. (Keeping in mind, of course, that natural nitrate concentrations will fluctuate between the same quantity of each vegetable.)
What started as James White Beetroot Juice is now the world renowned brand – Beet It. At the heart of the Beet It Sport range is this award-winning, widely acclaimed high nitrate Pro-Elite Shot of concentrated beetroot juice. Beet It supplies their Sport Shots to more than 200 research institutes and universities worldwide. The research covers the benefits to athletes from natural dietary nitrate supplementation and was started by Prof Andy Jones of Exeter University. He explains the nature of his team's research in the video "Unlocking the Power of Beetroot".
Informed Sport is a quality assurance program for sports nutrition products, suppliers to the sports nutrition industry, and supplement manufacturing facilities. The program certifies that all nutritional supplements and/or ingredients that bear the Informed Sport logo have been tested for banned substances by the world class sports anti-doping lab, LGC.
Beet It Shots Used for Nitrate Supplementation Research
Most of the published research papers on the subject of nitrate supplementation specifically used Beet It Shots or Beet it Juice. This is because they deliver a controlled dose of dietary nitrate – which freshly pressed beet juice cannot do – dietary nitrate levels in beet juice fluctuate enormously. Also Beet It makes a nitrate depleted version of their Beet It Shots which research teams use as a placebo for double blind crossover trials – the gold standard for unbiased research. All the sports performance research published to date has been independently undertaken by leading university and elite sports research bodies (such as the Australian Institute of Sport). It has not been funded by Beet It. Beet It has been used in over 100 research projects throughout the world by universities in projects from as far afield as USA, Australia, Canada, Holland, Sweden, Korea, China, Germany, Denmark, Brazil, Nepal, New Zealand, France as well as many in the UK.
Endorsed by Chad Brown
Beet It is proud to have their Beet It Sport brand represented by former NFL linebacker Chad Brown. Since retiring from the NFL in 2007 after 15 outstanding years, All-Pro linebacker Chad Brown has established himself as a successful entrepreneur and football analyst for both television and radio. Brown played college football at the University of Colorado at Boulder from 1988-1992, while working toward a Bachelor's degree in sociology. A four-year starter for the Buffaloes, he finished his career as the school's third leading tackler of all time. Brown was a two-time All-American and a three-time All-Big 8 selection with a career total of 369 tackles (242 solo). He helped lead the team to its first-ever National Championship, after a stellar performance vs. Notre Dame in the 1991 Orange Bowl.
Brown was selected by the Pittsburgh Steelers in the second round (44th pick overall) of the 1993 NFL Draft. During his time with the team, he became an important part of the Steelers' "Blitzburgh" defense. Brown was named to the NFL's All-Rookie team and received the team's Joe Greene Great Performance Award as its Rookie of the Year. He was chosen for the Pro Bowl for the first time after the 1996 season. Brown started at right inside linebacker in Super Bowl XXX for the Steelers, a loss to the Dallas Cowboys.
Brown joined the Seattle Seahawks the following season and was named to back-to-back Pro Bowls in 1998 and 1999. His tenure with the Seahawks was highlighted by numerous additional awards. He was twice chosen to the NFL's All-Pro team, was a six-time team captain, a two-time All-Madden team choice, winner of the Seahawks' Steve Largent Award for spirit, dedication, and integrity and was named to the Seahawks' 35th anniversary team, among many other honors. After eight seasons with the Seahawks, Brown had two stints with the New England Patriots (2005, 2007) and also returned to the Steelers for one season (2006).
During his 15 year NFL career, Brown recorded 1,043 career tackles (778 solo), 19 forced fumbles and 15 fumble recoveries. He played in 188 games, starting 170 of them. At the time he was playing, his 79 career sacks were the most of any active player. He is the Steelers' 10th all-time leader in sacks.