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Now! Instant Whitening Anticavity Fluoride Toothpaste Mint - 4 oz.Luster

Item #: 185963
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Luster - Now! Instant Whitening Anticavity Fluoride Toothpaste Mint - 4 oz.
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made-in-the-usa IconMade in the USA
sulfate-free IconSulfate-Free
gluten-free IconGluten-Free
soy-free IconSoy-Free
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made-in-the-usa IconMade in the USA
sulfate-free IconSulfate-Free
gluten-free IconGluten-Free
soy-free IconSoy-Free



4 oz.
Item #
Ship Weight
0.30 Lb(s)


    Luster - Now! Instant Whitening Anticavity Fluoride Toothpaste Mint - 4 oz.

    Luster Now! toothpaste is specially designed to visibly whiten teeth after just 1 brushing, and remove surface stains with daily use. Formulated with Blueverite to instantly offset yellow stains—creating the optical effect of whiter teeth.

    • Gentle on Teeth & Safe For Dental Restorations
    • Fights Cavities & Strengthens Enamel
    • Cleans & Freshens Breath
    • Gentle & Sulfate-Free

    Luster Frequently Asked Questions

    Are Luster Premium White products enamel safe?
    Yes. Each of their products has undergone all required testing to ensure that they will not harm your enamel.

    Will Luster Premium White products work on dental restoration and braces?
    No. Although their products are safe for use on and around dental work, they will only whiten natural teeth. If you wish to whiten your teeth while wearing braces, they recommend you speak to your dentist first.

    Are Luster Premium White products gluten free?

    Do Luster Premium White products contain soy?

    At what age can I use Luster Premium White products?
    They recommend their products for use by individuals over the age of 12. If you would like to use one of their products on a child younger than 12, please consult a dentist first.

    Innovative Whitening Maintenance Toothpastes

    Luster Premium White also has some of the most innovative whitening toothpaste’s available today. Luster Power White Pro Deep Stain Remover is gently formulated to minimize tooth sensitivity while employing the powerful whitening benefits of 2% stabilized peroxide. For an instantly whiter smile, Luster NOW! is formulated with Blueverite technology which offsets the color yellow on the teeth surface and reduces surface stains with prolonged use.  Luster AM/PM delivers the benefits of both Instant Whitening and Deep Stain Removal to address the different needs all people face in the morning and at night. All Luster Premium White toothpastes help strengthen enamel and fight cavities with fluoride.


    Adults and children 6 years of age and older: Brush teeth thoroughly, preferably after each meal, at least twice daily, or as directed by a dentist or doctor.

    Children under 6 years: Do not use unless directed by a dentist or physician.


    Active ingredient: Sodium Fluoride 0.24% Inactive ingredients: Sorbitol, Silica, Water, Propylene Glycol, Sodium Lauroyl Sarcosinate, Flavor, Disodium Phosphate, PVM/MA Copolymer, Cellulose Gum, Sodium Benzoate, Potassium Acesulfame, Xanthan Gum, Tetrasodium Pyrophosphate, Titanium Dioxide, FD&C Blue No. 1


    Keep out of reach of children under 6 years of age. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.



    Luster Premium White was the first brand to develop a true at-home whitening system (Luster Pro Light) available in retail stores that was formulated with gentle ingredients, while incorporating the power of peroxide, which remains the gold standard in teeth whitening today. Luster Pro Light Dental Whitening System is unique among teeth whitening brands in that it uses a patented dual-energy light source to accelerate results through light and heat. Other brands use simple blue LED lights which only produce light. Most recently, Luster launched Luster Power White Pro Sonic Dental Whitening System that employs the power of a Sonic brush for powerful surface stain removal, combined with the deep whitening power of its 2% stabilized peroxide-based toothpaste and Stain-Lifting serum. 


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    The products and the claims made about specific products on or through this site have not been evaluated by or the United States Food and Drug Administration and are not approved to diagnose, treat, cure or prevent disease. The information provided on this site is for informational purposes only and is not intended as a substitute for advice from your physician or other health care professional or any information contained on or in any product label or packaging. You should not use the information on this site for diagnosis or treatment of any health problem or for prescription of any medication or other treatment. You should consult with a health care professional before starting any diet, exercise or supplementation program, before taking any medication, or if you have or suspect you might have a health problem.
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