NOW Foods Certified Organic Virgin Coconut Oil - 20 oz.
NOW Foods Certified Organic Virgin Coconut Oil is a high grade, unrefined premium nutritional edible oil. NOW Foods' Certified Organic Virgin Coconut Oil is obtained from the first cold pressing of organic coconut (Cocos nucifera) kernels. NOW Foods' Certified Organic Virgin Coconut Oil is naturally trans-fatty acid free and high in medium chain triglycerides (MCT). NOW Foods' Certified Organic Virgin Coconut Oil typically contains the following beneficial fatty acids per serving (natural variation may occur): Lauric Acid 6.5 g, Myristic Acid 2.4 g, Caprylic Acid 1.0 g, Capric Acid 800 mg, Oleic Acid 800 mg and Linoleic Acid 200 mg.
What is Organic Virgin Coconut Oil?
- Certified Organic
- Cold-Pressed and Unrefined
- 100% Pure
Fresh wild coconuts are harvested by hand and the coconut meat is quickly hot air dried to remove water to inhibit bacterial and mold activity. The coconut meat is then mechanically crushed and pressed without the use of excessive heat or solvents. This natural process retains the fresh aroma and taste of real coconut. The coconuts and the entire oil expression process have been certified as Organic by a 3rd party, USDA-approved certifying agency. This ensures the production of the highest quality Organic Virgin Coconut Oil. NOW Organic Virgin Coconut Oil is Non-GE (non-GMO or non-genetically modified), with no harmful trans-fats. Are all coconut oils alike?
Most commercial-grade coconut oils are made from coconut meat that has been dried by heating by the sun, with smoke or by high heat. The resulting product is called copra. Much of this copra is handled in a manner with poor sanitary controls, causing it to be more susceptible to mold and bacterial contamination. The copra is pressed and the oil is refined, bleached and deodorized (RBD) in order to purify it and make it suitable for cosmetic or food use. Unlike NOW Foods' Organic Virgin Coconut Oil, these RBD refined copra oils do not have the fresh coconut taste or aroma, and do not qualify as ‘Organic’ under USDA standards. What is so special about Virgin Coconut oil?
Virgin Coconut Oil is one of the richest plant sources of naturally-occurring Medium Chain Triglycerides (MCT), such as caprylic, capric and lauric acids. Although these MCTs are considered saturated fats, they are not digested like longer chain saturated fats. MCTs are digested by saliva and gastric juices, and are absorbed directly from the intestines into the portal vein to the liver where much is burned as fuel for instant energy needs. Very little ever gets stored as fat. The longer-chain saturated fats require more energy just to digest them. They require pancreatic enzymes to break them down. After being absorbed into the intestinal wall, they must be transported through the lymphatic system and incorporated into lipoprotein carriers, then secreted into the bloodstream and circulated throughout the body. Whatever the body doesn’t use at the cellular level is stored as body fat. It’s no wonder why a high percentage of the saturated fat in Mothers milk is in the form of high energy, efficiently burned MCTs. Is there any therapeutic use for this high MCT Virgin Coconut Oil?
It is believed that another function of MCTs in mother’s milk is to act as one of the protective factors in the milk. Of the several fatty acids that comprise the MCTs of Virgin Coconut Oil, research has shown Lauric acid to be an effective supporter of the immune system. Our Organic Virgin coconut oil contains an average of 50% Lauric acid. Research indicates that Lauric Acid and its monoglyceride form monolaurin exert this effect via several mechanisms of action. Is this product tested for purity?
To ensure the highest quality available, NOW’s Organic Virgin Coconut oil is tested for fatty acid profile, peroxide value, specific gravity, melting point and other oil stability indicators. What heat level is NOW Foods' organic coconut oil exposed to during the extraction process?
In humid countries, the sun-drying of oilseeds with a high moisture content, such as mature coconut, is slow and inefficient (e.g., copra). Such conditions promote mold growth, which could result in high free fatty acid levels and poor quality oils. To prevent this, the coconut "meat" is quickly hot air dried (70-80 degrees C), then mechanically crushed and pressed without the use of excessive heat, solvents, or chemical refining. This natural process retains the fresh aroma, taste and qualities of real coconut. NOW's Mission
The NOW mission is - To provide value in products and services that empower people to lead healthier lives. NOW Foods is an award-winning and highly respected manufacturer of vitamins, minerals, dietary supplements and natural foods.History of NOW
In 1968, NOW Foods was founded under the belief that good health was not a luxury available only to the wealthy. For the past forty years, NOW has made it their life's work to offer health food and nutritional supplements of the highest quality, at prices that are fair and affordable to all those who seek them. Today, NOW Foods is one of the top-selling brands in health foods stores, an award-winning manufacturer, a respected advocate of the natural product industry, and a leader in the fields of nutritional science and methods development. And while NOW has grown considerably over the past four decades, one thing has never changed – NOW's commitment to providing products and services that empower people to lead healthier lives.NOW Commitments
- Customer Focused and Information Driven - NOW believes that their products, services, and the decisions they make should be primarily influenced by the desires and needs of NOW customers. The decisions that NOW makes should be based on accurate information and therefore NOW places a high value on knowledge and learning within their organization.
- Quality and Value Oriented - Acting in the best interest of NOW customers, NOW endeavors to produce the highest quality products at competitive prices. NOW's first priority is to maintain quality where it counts the most – in the products. NOW's exceptional cost-conscious team of employees then focuses their energies on driving costs down. Nurturing this competency of value drives NOW's ability to provide high quality products at the very best prices.
- Natural is Better - NOW is convinced that natural products are better than their synthetic counterparts and produce better results in human health. Therefore, wherever possible, NOW strives to provide products that :" ": to be of the highest quality. NOW has a group of biochemists, chemists, nutritionists, and food technologists who review current science and nutritional parameters, and formulate our products to be effective for the intended use. NOW's structure/function claims are based on science for active ingredients, and on nutritional science for nutritional content. Serving sizes are based on doses from clinical studies and other published data. NOW's contemporary formulas are designed to meet the health and wellness needs of today’s consumers. NOW uses ingredients that have been tested for effectiveness in clinical trials and laboratory studies. The heart of NOW science is third party independent research. NOW investigates and review clinical studies and other lab studies conducted on their ingredients and their formulas. Best science is used to support best formulations which lead to best quality. NOW products are constantly being tested in clinical trials conducted at top universities and research centers around the country and in various parts of the world. NOW products are being tested to determine such things as effectiveness for joint support, quality of life for cancer patients, cardiovascular support, and athletic endurance. Effective products mean health and wellness benefits, which mean quality.
GMP Quality Assured
NOW’s GMP certification covers standard operating procedures, employee training, product specifications, expiration dating, vendor certifications and much more. Standard operating procedures include sampling and testing incoming materials according to NOW Foods specifications, inspecting manufacturing processes, and testing finished products to specifications. Tests include organoleptic evaluation (human senses such as sight, taste, smell), physical testing of tablets and capsules, chemical identity of ingredients, potency and contamination testing by the company’s in-house state-of-the-art analytical testing lab, as well as microbiological testing by NOW Foods’ in-house rapid analysis microbiological lab.