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Vitalyte
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About Vitalyte

Vitalyte (formerly Gookinaid) was started with a simple idea: Helping people. That is why the company was started and why Bill Gookin still comes to work every day. It is what fuels our success and our products. We are literally the "people's company." It goes without saying that Vitalyte's success is dependent on the athletes, doctors, mothers, kids and patients it hydrates. But we said it anyway because it's that important to us. From the get-go it's been Bill's mission to deliver a straight forward, simple electrolyte drink that replaces fluids, electrolytes and Vitamin C lost with dehydration. The result: a formula that hydrates, replenishes, energizes and revitalizes. Two vital nutrients, sodium and potassium, combine to deliver on one promise: hydrate thirsty bodies with exactly what they need and nothing they don't. It's not magic, it's electrolyte replacement. It's that simple.

Contact Vitalyte

8525 Arjons Dr
San Diego, CA, 92126
http://www.vitalyte.com
800-283-6505

Vitalyte - Chia Essentials Nutrition Bar Peanut Butter Chocolate - 1.79 oz.The Original Chia Bar

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Item Code: 124907UPC Code: 083628053023
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Vitalyte - Chia Essentials Nutrition Bar Peanut Butter Chocolate - 1.79 oz. (50 g)

Vitalyte Chia Essentials Nutrition Bars are the original chia bars. Vitalyte Chia Essentials Nutrition Bars are high in protein and gluten-free.

  • More than 5,000 years ago, Maya and Aztec civilizations cultivated and relied on chia seeds as
    a staple crop
  • Chia seeds are a natural super food, complete with Omega-3s, protein, fiber, antioxidants,
    B-Vitamins and calcium, to name a few.
  • Consumption of Chia seeds results in improved energy and helps with hunger management, blood
    sugar control and weight loss.
  • Chia seeds play an active role in the prevention of heart disease, bone health, digestive disorders
    and more.

Ch-Ch-Ch-Chia.. Other than a 90s Throwback, What is it?
Ch-ch-ch chia! No, not the 90s as seen on tv phenomenon, though that was and still is awesome. Chia is THE ultimate super food. With more calcium than an 8oz glass of whole milk, more fiber than a bowl of bran flakes, more magnesium than whole head of broccoli, more antioxidants than a whole pomegranate, more protein than an egg, and more omega 3's than a whole Atlantic salmon, plus many other vitamin and mineral benefits, chia is pretty much the cat's meow. If that's not enough for ya, Chia, when consumed, absorbs up to 10 times its weight in water allowing for a slow release of carbohydrates that have proven to increase energy outputs for hours. The Barefoot Runners of Mexico run hundreds of miles a day with chia fueling their fire.

Intrigued? You should be. And guess what? Vitalyte will be releasing two chia products in the next 6 months.

Chia really is one of the greatest superfoods on the planet and Vitalyte is one of the first companies to take it commercial with a great tasting gel and bar.

Once again, they have combined the very best in nature with the firm understanding of scientific precepts to create a freaking awesome product.

Pretty cool eh?

Where Was My Chia 10 Years Ago?
by Milena Glusac
Ten years ago I ran the New York Marathon. Because I was in the elite field, my own personal water bottles were placed on a special table at every 5k mark of the race. There were 20 bottles on the table, each bottle belonging to an athlete. It was customary the day before the race to gather in the elite athlete hospitality suite for a version of World Class Athletes Arts and Crafts 101.

The coordinator of the marathon would bring into the suite a huge plastic box filled with markers, colored tape, ribbons, pipe cleaners and all the other goods you would find in a kindergarten classroom. The top marathoners in the world would then gather around and decorate their water bottles. Not only was it a fun break from the media tension and pre-race nerves, but it served a functional purpose by making it easier for each runner to identify their uniquely designed bottle when they would be blazing by the water table at 5:35-5:45 mile pace.

I don't know what each person put in their bottle, some electrolyte solution perhaps or even the old standby that legendary marathoner Grete Waitz used, defizzed Coke. I knew I would need more calories than sodium, potassium, magnesium and calcium mixed with sugar could offer. Don't get me wrong, my body would desperately need the firing power of the electrolytes but what would get me through the 26.2 would be fuel. So I wrapped several chewable candies in tinfoil and tapped them to the side of my bottle that was draped in bows and blue and black tape (to match the colors of my racing attire of course). Everyone wondered what in the heck was in the tiny packages. At each five kilometer mark, I would down my drink and then unwrap my candy and chomp away as I whizzed through the five boroughs.

I wound up finishing 9th overall. Not bad. My little concoction worked quite well. Everyone wondered why I didn't just take one of the gels offered along the course. My stomach would not let me. The hard to digest, prepackaged gut killers did not like me and vice versa. It wasn't until a few months ago when the CEO of Vitalyte tossed me one of those oh-so-recognizable gel packs. "Oh no I said. We aren't friends, gel and I." "This is different," he said. "Try it on your next run and let me know what you think." Reluctantly I tucked the pink gel pack in my shorts the next morning and headed out for a run. "I promised him I would try it," I reluctantly told myself, as my stomach braced itself for the onslaught.

First of all, I noticed the taste of the Chia Surge Gel was different than any other gel product I had tried. I continued running and to my surprise and delight, I felt great. No gurgling, sloshing or nausea. In fact I felt really good and had more energy that usual. "I think this Chia Surge has got it going on," I said to myself. When the CEO, Evan asked me the next day how I liked it, I told him how surprised I was. We all knew that chia seeds were the new 'it' superfood, but that paired with the other amazing ingredients in Chia Surge Endurance Gel, all I could say was, "Where was this ten years ago?"

Now, my energy levels are awesome on my runs. I take a Chia Surge half way through a 5-6 mile run and on a longer run that is between 10-12 miles, I take one at mile 3 and one at mile 7. Who would've known how a little chia could go such a long way.

VITALYTE'S FORMULAS

What does "bioavailable" mean?
Vitalyte keeps it simple - their sports nutrition drinks and gels work the way they should. At Vitalyte, their primary goal is to give their customers the best in bioavailable products. What does "bioavailable" mean? In short, an athlete needs a sports drink that can be immediately used by the body to maintain his or her performance. Therefore, they focus on ensuring that all Vitalyte products provide fast absorption. Vitalyte formulate their sports nutrition drinks and gels to have an ideal isotonic exchange rate so that the nutrients contained within are released into the body as an athlete needs them.

The essential elements
Vitalyte products have all the essential elements that athletes require, and they will never contain anything that their customers don't need. Vitalyte stand behind the full functionality of the Vitalyte brand and never add artificial flavors, colorings or preservatives. When purchasing Tri-Phase Endurance, Kilo Jar, Quart Package, Stick Packs or Complete Recovery, their customers are guaranteed the highest quality of electrolyte replacement drinks and beyond. Also among their fine sports nutrition products is Chia Surge. Long hailed for its restorative properties, chia is a wonder food of sorts. Once used by ancient Roman messengers as they ran vast distances from city to city, chia contains an abundance of nutrients essential to any athlete's performance regimen. Chia boasts more protein than an egg. More fiber than a bran muffin. More Omega-3 fatty acids than salmon. It can absorb more than ten times its weight in water. For any athlete engaging in endurance activities, Chia Surge is the perfect supplement for sustaining stamina; its amino acids and complex carbohydrates are released evenly and slowly into the body. Take Chia Surge once, and you will have a reserve of energy for hours at a time.

Superior performance nourishment
Expanding upon this chia revolution, Vitalyte is currently developing their first Chia Bar. It will feature the finest sports nutrition foods, including kosher grade algae. The inspiration for their Chia Bar is twofold. Not only do they want to create an environment that can provide their customers with superior performance nourishment, but also they are proud to announce that a portion of all proceeds from the Vitalyte Chia Bar will aid Go Red for Women. Vitalyte's collaboration with the Heart Foundation is one near and dear to their own hearts as they help to win the battle against women's heart disease.

VITALYTE'S NAME
Your name is just as important as the products it represents. A company name becomes more than just a title, but a way of life, a philosophy to live by. Vitalyte were looking for a name that truly represented their products, their mission, and their customers. Why they chose the name "Vitalyte." A fitting name being that they replenish electrolytes, the most vital components in the hydration equation.

In the spirit of health and hydration, remember: "Life is calling. Answer with Vitalyte."

Things to love about Vitalyte:

  • No Artificial Flavor and No Artificial Coloring No Preservatives and No After Taste
  • Low Calories, Low Sugar, Low Sodium
  • Light on the stomach and less sweet than other sport drinks
  • On-the-go convenient packets fit perfectly in bottled water
  • Made almost entirely of glucose sugar for super fast absorption
  • Isotonic drink with the perfect sodium/potassium blend
  • Environmentally and community conscious company
  • One taste and you'll be a customer for life

WHO VITALYTE IS
Lifesavers. Athletes. Family. Friends. Supporters. Thinkers. Innovators. Techies. Businessmen. Pioneers. Advisors. Thrill Seekers. Achievers. Loyalists. Caregivers. Teachers. Students. Scientists. Travelers. Adventurers. Daydreamers. Night owls. Early-risers. Counselors. Weekend Warriors. Environmentalists. Societies. Communities. Organizations. Free Spirits. Intellectuals. Event-goers. Neighbors. Survivors. Activists. Artists. Believers. Hard-workers. Talkers. Listeners. Enthusiasts.

Vitalyte is…Yesterday. Today. Tomorrow.

Vitalyte is…A Company. A Community. A way of life.

Vitalyte is you. Vitalyte is them. Vitalyte is everyone.

Suggested Use
Vitalyte Chia energy bars are intended for use by everyone- professional and semi-professional athletes, moms on the go, kids before a soccer game, and more!

Warnings

Allergens: Contains milk, peanut, soy. Manufactured in a facility that also processes tree nuts, egg.
Ingredients

Vitalyte - Chia Essentials Nutrition Bar Peanut Butter Chocolate - 1.785 oz. (50 g)
Supplement Facts
Serving Size: 1 bar (50 g)
Servings Per Container: 1
Amount Per Serving % Daily Value*
Calories 180
   Calories from Fat 40
Total Fat 4 g 6%
   Saturated Fat 1.5 g 8%
   Trans Fat 0 g
Cholesterol 0 mg 0%
Sodium 140 mg 6%
Total Carbohydrate 27 g 9%
   Dietary Fiber 3 g 12%
   Sugars 10 g
Protein 11 g 20%
Vitamin A 0% Vitamin C 0%
Calcium 4% Iron 8%
* Percent Daily Values are based on a 2,000 calorie diet.

Other Ingredients: Tapioca syrup, soy crisps (soy protein isolate, rice flour, salt), coating (sugar, palm kernel oil, alkalized cocoa, soy lecithin, natural flavor, whole milk, salt), soy protein isolate, peanut flour, peanut butter, chia seeds, chicory fiber, natural flavors, salt, reb A (stevia plant extract).

Allergens: Contains Milk, Peanut, Soy. Manufactured in a facility that also processes tree nuts, egg.

About Vitalyte
Vitalyte (formerly Gookinaid) was started with a simple idea: Helping people. That is why the company was started and why Bill Gookin still comes to work every day. It is what fuels our success and our products. We are literally the "people's company." It goes without saying that Vitalyte's success is dependent on the athletes, doctors, mothers, kids and patients it hydrates. But we said it anyway because it's that important to us. From the get-go it's been Bill's mission to deliver a straight forward, simple electrolyte drink that replaces fluids, electrolytes and Vitamin C lost with dehydration. The result: a formula that hydrates, replenishes, energizes and revitalizes. Two vital nutrients, sodium and potassium, combine to deliver on one promise: hydrate thirsty bodies with exactly what they need and nothing they don't. It's not magic, it's electrolyte replacement. It's that simple.
8525 Arjons Dr
San Diego, CA, 92126
Phone: 800-283-6505
Fax: 858-689-1859
http://www.vitalyte.com
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Disclaimer: The views and opinions expressed by contributors of the product reviews are their own and not necessarily those of LuckyVitamin.com. LuckyVitamin.com does not endorse or imply any medical claims from these reviews. These reviews should not be taken as recommendations but rather customer opinions of the products that they may or may not have used. Reviews are not intended as a substitute for appropriate medical care or advice and are not intended to diagnose, treat, cure, or prevent any disease. Read the full product reviews disclaimer here.
    *The products and the claims made about specific products on or through this site have not been evaluated by LuckyVitamin.com or the United States Food and Drug Administration and are not approved to diagnose, treat, cure or prevent disease. The information provided on this site is for informational purposes only and is not intended as a substitute for advice from your physician or other health care professional or any information contained on or in any product label or packaging. You should not use the information on this site for diagnosis or treatment of any health problem or for prescription of any medication or other treatment. You should consult with a health care professional before starting any diet, exercise or supplementation program, before taking any medication, or if you have or suspect you might have a health problem.

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