Chlorine-Free Bleach Free & Clear by Seventh Generation
Seventh Generation Chlorine-Free Bleach Free & Clear - 64 oz.
Seventh Generation Chlorine-Free Bleach Free & Clear is an environmentally-friendly alternative for whitening your whites.Color-safe bleach gets whites and colors their brightest without using chemicals containing chlorine. Free of dyes or fragrances.
Features and Benefits:
Free of phosphates & optical brighteners
Not tested on animals
What Does "Free & Clear" Mean?
"Free" refers to the absence of added fragrances. Seventh Generation carefully selects ingredients that have minimal scent so that fragrances are not necessary. Some conventional products that are called “Free” actually use masking agents to cover the scent of their ingredients. Masks are fragrances that do not have a strong odor of their own, but can "overload" the olfactory sense so other fragrances are difficult to detect, too.
"Clear" is used to indicate that no dyes or pigments are added to the cleaning product. The dyes and pigments used in most conventional cleaning products are not biodegradable, and have aquatic toxicity.
Seventh Generation is committed to becoming the world's most trusted brand of authentic, safe, and environmentally-responsible products for a healthy home. For 20 years, the closely held Burlington, Vermont-based company has been at the forefront of a cultural change in consumer behavior and business ethics.
One of the country's first self-declared "socially responsible" companies, Seventh Generation is a business that operates according to a new and different set of principles and values that in many ways are a marked departure from those long considered "traditional." Its business practice is focused on offering people avenues to express their idealism, passion, and commitment to causes larger than themselves at every point along its supply chain—from suppliers and partners to shareholders, customers and its own staff.
The company derives its name from the Great Law of the Iroquois that states, "In our every deliberation, we must consider the impact of our decisions on the next seven generations." Every time you use a Seventh Generation product you are making a difference by saving natural resources, reducing pollution, keeping toxic chemicals out of the environment and making the world a safer place for this and the next seven generations.
Educating This and Future Generations
Seventh Generation is committed to helping consumers make informed choices. Seventh Generation provides information in several formats: on packaging, on this Web site, in 7Gen News (look in the upper right corner on any Seventh Generation web page to sign up) and in booklets and presentations by Jeffrey Hollender, company co-founder, as well as other members of our community.
A complete line of non-toxic household products
Seventh Generation brand-name products include: non-chlorine bleached, 100% recycled paper towels, bathroom and facial tissues, and napkins; non-toxic, phosphate-free cleaning, dish and laundry products; plastic trash bags made from recycled plastic; chlorine-free baby diapers, training pants, and baby wipes; and chlorine-free feminine care products, including organic cotton tampons.
Their donations program
They dedicate 10% of their profits to non-profit community, environmental, health, and responsible business organizations working for positive change.
Pour 3 oz. into washing machine as it fills with water or use washing machine as it fills with water or use washing machine bleach dispenser. Add Laundry.
Keep out of reach of children. In case of eye contact, flush with water for at least 15 minutes. If swallowed, drink a glassful of water.
Natural oxygen safe bleach (hydrogen peroxide, which naturally degrades into oxygen and water), oxygen bleach stabilizer, deionized water.
About Seventh Generation
Seventh Generation is the nation's leading brand of non-toxic and environmentally safe household products. With distribution in thousands of natural product and grocery stores nationwide, the company has become the authority when it comes to products that protect your health and the planet. It has also won over 15 major awards that recognize their efforts to preserve the environment. Seventh Generation derives its name from the Iroquois belief that "In our every deliberation, we must consider the impact of our decisions on the next seven generations." Every time you use a Seventh Generation product, you are making a difference by saving natural resources, reducing pollution, keeping toxic chemicals out of the environment and making the world a safer place for this and the next seven genera
60 Lake Street
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This product is a great bleach replacement for laundry, but not in the kitchen. It gets out the dirt, etc and even the orange circles left by bleach when washing with hard water (the circle removing was over time). Another pro is that you can use it for any color, no more bleach spots. I find that it works best with hot water, so I reserve it for my mostly white load (I use cold water as much as possible). It does NOT work at all when it comes to soaking pots and pans. I set the pan to soak overnight, still had to scrub, and then soak with bleach any way. I will still buy this product because at least I can lesson the amount of bleach I use.
This Non Chlorine bleach is wonderful! It's my favorite of all the 7th Gen. laundry products. It whitens without the horrible chemical smell, and without the chemicals. Thank you LV for carrying it!:)
Use it all the time. Feels good not to put unneeded chemicals into my clothes and works well.
Works well to whiten brights.
i have been making the switch to safer cleaning products that use less noxious chemicals. this bleach is pleasant to use. it isn't overpowering and i feel better about using it for cleaning or laundry purposes. it seems more like a bottle of hydrogen peroxide than bleach. of course, it isn't as strong as regular bleach but i suppose there is always going to be a trade off.