Active Naturals Nourish+Style Fortifying Hairspray with Nourishing Wheat Protein by Aveeno
Aveeno Active Naturals Nourish + Style Fortifying Hairspray with Nourishing Wheat Protein - 9 oz. (266 ml)
Aveeno Active Naturals Nourish+Style Fortifying Hairspray is designed to go beyond finishing and securing your style. Aveeno Active Naturals Nourish+Style Fortifying Hairspray provides flexible, 24-hour hold while fortifying and nourishing hair, giving you in-control style that is full of life. Aveeno Nourish+Style Fortifyinh Hairspray is a lightweight Active Naturals formula with nourishing wheat protein that not only provides nourishment, but also provides all-day humidity resistance and frizz-control. Plus, Aveeno Active Naturals Nourish+Style Fortifying Hairspray's non-aerosol pump mists finely and dries quickly, leaving no dulling residue, giving you the perfect finish for your style.
Developed with a team of experts, including scientists for the Aveeno Brand and a leading stylist, Aveeno's Active Naturals formula harnesses the power of nature combined with advanced scientific methods, and is shown to give you the beutifully styles, healthy looking hair you desire and deserve. And, because it's from Aveeno, you can trust that it's gentle on color-treated hair.
The Beauty of Nature + Science
The Aveeno Nourish+Style Fortifying Hairspray features Active Naturals nourishing wheat protein, that is scientifically shown to target and repair damaged hair.
The Benefits of Wheat Complex
Wheat protein has long been used in hair care products, but now the leading scientists in Active Naturals at Aveeno have unlocked its true potential. Aveeno has identified an optimal blend of wheat – wheat protein + wheat germ oil – that preserves the naturally active benefits of the wheat and allows it to target damaged areas in hair.
The Science of Wheat Complex
When hair is damaged through coloring, blow drying, or perming, the bonds in the hair break and create a negative charge. The wheat protein in the Nourishing Wheat Complex has a naturally positive charge that is attracted to the negative charge. It then selectively targets and bonds to the most damaged parts of the hair. Formulas infused with the Nourishing Wheat Complex leave hair shinier, softer and healthier.
Aveeno Hair Care Products
Aveeno harnesses the power of Active Naturals in two revolutionary Hair Care Collections. For color-treated hair, Aveeno's Living Color Collection with Active Naturals Lupine Botanicals keeps color vibrant for up to 40 washes. And for damaged hair, Aveeno's Nourish+ Collection with Active Naturals Wheat Complex brings hair to life in just three washes. The Aveeno Nourish + Style Collection, formulated with Active Naturals Wheat Complex, helps repair damage, while controlling style - for healthy-looking, in-control hair with life.
Developed by Aveeno's expert team of scientists and a leading stylist, Aveeno's Active Naturals formula harnesses the power of nature and science for beautiful, long-lasting color brilliance - guaranteed.
What are Aveeno Active Naturals?
Simply put, Active Naturals are ingredients derived from nature and uniquely formulated by Aveeno to optimize skin's health and beauty. Aveeno has unlocked the true potential of nature's skin-enhancing secrets, like soy and oatmeal, with patented processes that retain their full strength and purity. Gentle, effective, clinically proven Aveeno. Recommended by dermatologists for 60 years.
Aveeno is the leader in Active Naturals technology today, including oatmeal and soy, and will continue to develop innovative technologies around natural ingredients well into the future.
Hold 8-10 inches away from styled hair and spray all over to finish. For a stronger hold, repeat.
Flammable. Avoid fire, flame, or smoking during use and until hair is thoroughly dry. Do not spray in eyes. If contact occurs, rinse thoroughly with water. Keep out of reach of children. Use only as directed. For external use only.
Alcohol Denat., Water, Ethyl Ester of PVM/MA Copolymer, Hydrolyzed Wheat Protein, Aminomethyl Propanol, Diisopropyl Adipate, Isodecyl Neopentanoate, Fragrance.
This product contains wheat protein.
The unique story of AVEENO® began back in 1945, with Albert and Sidney Musher and the introduction of Soothing Bath Treatment. The Musher brothers were driven by a profound curiosity about how things work and how substances interact and a belief that centuries-old remedies hold the promise for human wellness. In conjunction with the Mayo Clinic, the Musher brothers’ experimentation with raw cereals led to the discovery of a natural bath additive containing 100% colloidal oatmeal (“colloidal” means milled to an ultra-fine powder), known for its natural ability to hold in moisture and relieve dry, irritated skin. And so was the birth of Soothing Bath Treatment and the AVEENO® brand. In fact, the Mayo Clinic was the Brand’s first customer.
Throughout the years, AVEENO® has continued this story of discovery and passion for unlocking the power of nature through scientific advances to benefit humankind. AVEENO®, the leader in ACTIVE NATURALS®, continues to develop breakthrough product formulations with new and existing natural ingredients, many that are clinically proven to deliver real skin care benefits leaving you with healthier-looking, beautiful skin. No wonder AVEENO® has been endorsed and recommended by dermatologists and pediatricians for over 60 years and is the brand trusted most by dermatologists for the efficacy and safety of its natural ingredients.
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