SINCE KIRK'S IS A CLASSIC BRAND OF SOAP, WE CAN AFFORD TO GIVE AFFORDABLE PRICES TO OUR CUSTOMERS. UNLIKE MOST NATURAL SOAPS, KIRK'S WANTS TO GIVE EVERYONE THE OPPORTUNITY TO WASH WITH ALL-NATURAL SOAPS. SO INSTEAD OF CHARGING SPECIALTY ITEM PRICES OFTEN FOUND ON NATURAL PRODUCTS, KIRK'S IS HAPPY TO GIVE THEIR CUSTOMERS THE LOW PRICES THEY CAN TRUST.