NOW Foods Non-Bitter Stevia Extract Certified Organic

NOW Certified Organic Stevia Extract is a dietary supplement with no bitter aftertaste and zero calories. NOW Certified Organic Stevia Extract also contains Organic Inulin, a naturally-occurring dietary fiber and fructooligosaccharide that helps promote the growth of friendly intestinal flora. Organic inulin also has a low glycemic index (GI) rating making it suitable for the person on certain types of restricted diets.

• Non-Bitter
• Certified Organic with Organic Inulin
• Calorie-free
• Great Natural Herb Taste
• Consumer's Choice
• Aspartame-Free
• Natural Herbal Supplement
• USDA Organic

Today, Stevia is cultivated all over the world and continually attracts new users and markets. NOW Stevia Extract is derived from Organically Grown Stevia rebaudiana, the most potent and effective species according to ongoing studies. As one of the industry's foremost providers of Stevia products, NOW Foods takes the quality of our Stevia very seriously. NOW's Stevia is tested for quality, and to ensure safety and purity, NOW uses only USDA Certified Organic Stevia.

The use of Stevia dates back to 16th century South America, a time when the Guarani Indians of Paraguay referred to Stevia as kaa-he-he. Stevia leaves were first used to curb the bitterness of medicinal concoctions and a tea-like tribal drink known as maté. Natives also enjoyed chewing the leaves of the Stevia plant on account of their natural sweetness. These primitive uses were first documented in 1887 by South American scientist, Antonio Bertoni. Twenty five years later, the primary constituents in Stevia were identified by two French scientists while studying the plant. NOW Stevia Extract is based on this very research.

The typical contemporary diet is woefully lacking in the whole food nutrients that support overall good health. Mass-produced processed foods contain additives, artificial ingredients, genetically engineered ingredients and more. Now provides customers with only the most natural, high quality whole foods, which are the best source of complete nutrition for good health.

NOW Foods' Mission
The NOW mission is - To provide value in products and services that empower people to lead healthier lives. NOW Foods is an award-winning and highly respected manufacturer of vitamins, minerals, dietary supplements and natural foods.

Customer Focused and Information Driven
NOW believes that their products, services, and the decisions they make should be primarily influenced by the desires and needs of NOW customers. The decisions that NOW makes should be based on accurate information and therefore NOW places a high value on knowledge and learning within their organization.

Quality and Value Oriented
Acting in the best interest of NOW customers, NOW endeavors to produce the highest quality products at competitive prices. NOW's first priority is to maintain quality where it counts the most – in the products. NOW's exceptional cost-conscious team of employees then focuses their energies on driving costs down. Nurturing this competency of value drives NOW's ability to provide high quality products at the very best prices.

Natural is Better
NOW is convinced that natural products are better than their synthetic counterparts and produce better results in human health. Therefore, wherever possible, NOW strives to provide products that contain natural ingredients because they are better for NOW customers.

NOW Products Work
NOW's experienced professional and technical staff formulate our products to be of the highest quality. NOW has a group of biochemists, chemists, nutritionists, and food technologists who review current science and nutritional parameters, and formulate NOW products to be effective for the intended use. NOW's structure/function claims are based on science for active ingredients, and on nutritional science for nutritional content. Serving sizes are based on doses from clinical studies and other published data. NOW's contemporary formulas are designed to meet the health and wellness needs of today’s consumers. NOW uses ingredients that have been tested for effectiveness in clinical trials and laboratory studies.