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MusclePharm Corporation, a nutritional supplement company focused on active lifestyles, is proud to announce the launch of FitMiss, a new and innovative branded line of fitness supplements which is designed, dosed and formulated specifically for women with active lifestyles.
With an eye-catching black and hot pink product label accentuated with an image of an active woman, FitMiss is a full line of six distinct products, each of which having specific attributes designed to help active women achieve their health and fitness goals. The FitMiss taglines "Strong is the New Sexy" and "Be Lean, Be Fit, Be Healthy" help drive the brand's message to active women.
The FitMiss line of products is made up of FitMiss Balance, FitMiss Burn, FitMiss Cleanse, FitMiss Delight, FitMiss Ignite, and FitMiss Tone. Commenting on the announcement, MusclePharm Founder & CEO, Brad Pyatt, stated, "With the launch of FitMiss, we created a brand that we believe can evolve into an entire eco-system of products, solutions and social media interaction to help empower active women to achieve a healthier, more balanced lifestyle. Our goal is for active women to connect with the FitMiss brand as a product and solution set designed specifically for them."
As a daily interactive resource for active women, FitMiss maintains social media connections on both facebook.com/FitMiss and Twitter @IAMFITMISS. Both social media outlets are led by Chady Dunmore, WBFF Bikini World Champion, Fitness Model, and mom, and provide women with easy to follow recipes, workouts and inspiration from professional personal trainers and fitness gurus who know what it's like to be a busy woman trying to stay active and eat right.
ABOUT MUSCLEPHARM CORPORATION
MusclePharm is a healthy lifestyle company that develops and manufactures nutritional supplements which address active lifestyles, including muscle building, weight loss and maintaining general fitness through a daily nutritional supplement regimen. The products are formulated through a six-stage research process using the expertise of leading nutritional scientists. MusclePharm's products are sold to consumers in more than 110 countries and available in over 10,500 U.S. retail outlets, including Dick's Sporting Goods, GNC, Vitamin Shoppe and Vitamin World. MusclePharm products also are sold through more than 100 online channels globally, including bodybuilding.com, amazon.com and vitacost.com. MusclePharm also owns FitMiss™, a branded line of fitness supplements which is designed, dosed and formulated specifically for women with active lifestyles. For more information, please visit http://musclepharm.com/.