100% Natural Nutrition Bar by Zing Bars
Zing Bars - 100% Natural Nutrition Bar Peanut Butter Chocolate Chip - 1.76 oz. (50g)
Zing Bars 100% Natural Nutrition Bar Peanut Butter Chocolate Chip has chunky peanut butter that takes the front seat in this delicious vegan flavor. Add some real chocolate chips and you have a heavenly balance of savory and sweet. As always, we also kept the nutritional balance, making the bar with rice protein to satisfy your cravings.
- No Wheat
- No Gluten
- No Soy Protein
- NON-GMO Verified
They designed the Zing Bars so that their patients with Celiac Disease could enjoy a 100% natural snack that's both high in protein & gluten free. They hope you like them!
Why These Ingredients
Zing Bars are 100% natural with absolutely no artificial additives, sweeteners or flavors. They developed them for the health and well-being of their patients and from the kinds of ingredients we'd like their own kids to eat.
Each bar has a nut butter base-peanut, almond or cashew-with added protein, fiber, agave nectar and either fruit or organic fair-trade dark chocolate. They chose the ingredients to provide the same complete nutrition that they recommend for all meals:
- Heart healthy fats
- High fiber
- High quality lean protein
- Low glycemic carbs
For Heart Healthy Fats & Fiber: Nut Butters
In addition to their savory, delicious taste, nuts are an extremely beneficial part of the diet. Here are just few reasons why:
- Nuts are loaded with fiber, protein and heart healthy fats known as monounsaturated fatty acids.
- Nuts are nutrient rich, meaning they contain a host of essential vitamins, minerals and antioxidants, most notably vitamin E, folic acid, magnesium and copper.
Not only do nuts contain healthy fats, they have been shown to actually increase longevity. Take a look at their blog entry explaining how UCLA researches have found that regular consumption of nuts is associated with a two-year average increase in lifespan. They're also helpful for weight control when you use them instead of other fats.
They call fiber the unsung hero of the nutrition world because it has so many benefits and gets so little recognition. Most of us know that fiber improves digestive health and bowel regularity. But did you know that it also decreases cholesterol, regulates blood sugar, improves immunity and provides a food source for the beneficial bacteria in their gut? It also supports weight loss by making us feel full and reducing the temptation to overeat.
So in addition to the fiber in the fruit and nuts, they add inulin from chicory root fiber, which has a number of great benefits:
- Inulin acts as a food source for the "good" bacteria in their gut, helping them out-compete the "bad" bacteria, like yeast
- The extra fiber from the inulin slows the release of sugar into their blood stream, preventing blood sugar spikes
- Inulin also makes us feel full, part of the reason Zing Bars satisfy for hours
High Quality Lean Protein
Each Zing Bar contains between 10 and 13 grams of vegetable protein, the equivalent of nearly two ounces of lean turkey or chicken. Protein boosts metabolism, builds muscles, and supplies the raw nutrients for cellular repair and maintenance. 5 or 6 grams isn't enough to make a difference, while 20 to 30 grams, like you find in many muscle building bars, creates a chalky, artificial taste without providing any added metabolic benefit, since your body can't use that much all at once. 10 to 15 grams is the sweet spot, which is why they use that amount.
Three of their flavors use whey protein: Chocolate Peanut Butter, Almond Blueberry and Oatmeal Chocolate Chip. For those who prefer non-dairy, five use brown rice protein: Chocolate Coconut, Peanut Butter Chocolate Chip, Cashew Cranberry Orange, Coconut Cashew Crisp and Dark Chocolate Mint. They also have two non-dairy bars that use pea protein: Dark Chocolate Hazelnut and Double Nut Brownie. There are advantages to each type of protein.
Whey comes from milk and contains the highest Biological Value (BV) of any protein source. This means it is utilized more efficiently by the body than any other type of protein. Whey also has the highest content of branched chain amino acids (BCAAs), which stimulate muscle growth. For these reasons, it's popular with athletes and body builders. In addition, whey promotes synthesis of glutathione, one of the body's most powerful internal antioxidants. Brown Rice Protein They see a number of patients with allergies to dairy, which is usually caused by the casein protein in milk. While whey protein doesn't contain casein, there's always a chance of trace amounts.
They also wanted to provide a totally dairy-free, vegan option and rice protein meets that requirement, since it is a hypoallergenic plant-based protein totally without casein. In combination with nut butters, the dairy-free Zing Bars, unlike many dairy-free foods, deliver a complete protein with the full complement of essential amino acids.
Low Glycemic Carbs: Agave Syrup
When it comes to sweeteners, there are lots of options, but few good ones. Artificial sweeteners, on the one hand, have many side effects and are responsible for the highest volume of calls to the Center for Disease Control. Plus they're…well…artificial.
Most natural sweeteners, on the other hand, like honey, sugar and maple syrup are high glycemic and spike blood sugar. Did you know that 1 in every 2 American adults have erratic blood sugar, known as diabetes or pre-diabetes? The main cause is diet, in particular too much sugar and refined foods. They see it every day in their practices, so they needed a sweetener that would not contribute to this alarming situation.
Another option--sugar alcohols like maltitol, sorbitol, and erithritol often cause digestive upset, especially for people with food sensitivities. And the herbal sweetener stevia is bitter. But sweetness is important for taste and as an energy source. They wanted an all-natural, low glycemic sweetener that would supply energy but not spike blood sugar. And there's only one-agave nectar. Agave is the best all-natural choice. Agave nectar releases blood sugar very slowly, which, in combination with fiber, protein and healthy fats, means a "slow burn" of long-lasting energy.
Side note: Recently agave has come under fire from some special interests. They always appreciate scientific skepticism and new research, but in this case there appears to be some intentional misinformation.
Organic Fair Trade Dark Chocolate
Like almost any food, depending on what it is, where it's from and how it's used, chocolate can either be an unhealthy candy or a high-antioxidant health food. They are proud of their chocolate because, in addition to being delicious, it's also organic, free of unhealthy additives and Fair Trade.
The mass produced milk chocolate found in most candy bars has no redeeming health benefits, because the added sugar is so high and antioxidant value so low. The milk itself actually negates the natural beneficial effects of dark chocolate by interfering with the absorption of the natural antioxidants. In contrast, the dark chocolate they use is rich in antioxidants, which attack free radicals, the destructive molecules implicated in cell damage and aging.
Most candy bar and cheap chocolates add softening agents like trans fats or palm kernel oil as stabilizers. Those increase LDL ("bad") cholesterol. Fine dark chocolates-like gift chocolates-don't do that and you can taste the difference. They do the same in the chocolate coated Zing Bars (Chocolate Coconut and Chocolate Peanut Butter), both to maintain health benefits and to keep the rich dark chocolate flavor. The reason cheaper mass market chocolates use stabilizers is that pure dark chocolates will "bloom" (the chocolatier term) if they get too warm (above 85°), resulting in a lighter colored and slightly powdery surface. This doesn't affect taste or health benefits, but it looks odd unless you've seen it before.
Fair Trade means that proceeds from the sale of their chocolate go directly to the communities that produce it, instead of brokers, importers, distributors, etc. Their chocolate comes from Peru and the Fair Trade practices guarantee that the farmers receive fair compensation for their production.
Certified Gluten-Free Oats
Certified Gluten-Free Oats There is a lot of confusion about whether oats contain gluten or not. The short is answer is they do not. All commercially available oats are, however, processed in facilities that also process wheat, so they become cross-contaminated by the gluten in wheat. Only recently have gluten-free oats become available, and they are proud to feature certified gluten free oats from Avena Foods in Regina, Saskatchewan in two of their Zing flavors, Peanut Butter Chocolate Chip and Oatmeal Chocolate Chip.
Their oats are processed in a dedicated gluten free facility where every batch is ELISA tested to ensure consistent gluten free status. If you lead a gluten free lifestyle and have been avoiding oats as part of that, even these Zing Bar flavors with oats fit what you're looking for.
Why No Added Vitamins and Minerals?
Many bars on the market are fortified with synthetic vitamins and minerals, which can give a misleading impression that a food is healthy as a result. There is growing concern that eating too many foods fortified with synthetic vitamins and minerals may result in unhealthy nutrient levels, especially in children. They have opted to use real foods instead of synthetic nutrients to deliver complete nutrition, much like nature does.
Why Not 100% Organic?
This was a tough one for the,. As nutritionists, they affirm the benefits of organic foods for human health and for the planet. They initially set out to be 100% organic, but found that they could not secure a year-round supply for all of their ingredients because the supply of some is too small and inconsistent.
So they set out to make the Zing Bars organic where it counted most, with organic dark chocolate, peanut butter, blueberries and agave, among other ingredients. These foods are the ones whose organic versions are the most demonstrably preferable to their non-organic counterparts. Plus, by producing in small batches, they're better able to ensure freshness and quality for all the ingredients. The result is a mostly organic product that can deliver premium ingredients at a reasonable price.
What's the big deal about gluten? If you already know, it's obvious. If you don't, there may be some surprises about America's long love affair with its amber waves of grain.
Gluten-the protein component of grains like wheat, rye, spelt and barley-provokes an immune response for over 3 million Americans, causing digestive distress, fatigue and a host of other symptoms too numerous to list. In its most severe form, it's called Celiac Disease, much of which goes undiagnosed. The latest research suggests that one in four people have reactions to gluten at some point in their lives.4 The only treatment is a gluten-free diet. Ten years ago, a gluten-free diet was unheard of, and even today it's a daunting task.
No Soy Protein
They are proud to have 10-13 grams of protein in their bars without using soy protein. Most bars use soy isolate for protein because it's incredibly cheap. But as nutritionists, they're not fans of heavily processed soy powders, and here's why:
- Extracting protein isolate from soybeans requires extensive processing which creates harmful by-products, the worst of which are lysinoalanine, a toxic chemical, and nitrite, a carcinogen.1 (Not what they're looking for.)
- The high heat required in the processing de-natures the protein to such an extent as to make it largely ineffective and difficult to digest.2 (Ever get gas after eating a bar with soy protein?)
- 91% of the soybeans grown in America are genetically modified which can create proteins unrecognizable by the body, leading to sensitivities. In addition, genetically modified foods may have destructive impacts on their agricultural food supply.
- Soy is loaded with many "anti-nutrients" like trypsin inhibitors, that block protein digestion, and phytic acid, which blocks mineral absorption.
- Soy is a common food allergen. Many of their patients have an intolerance to soy protein, experiencing digestive upset, gas, eczema and skin irritation.
- Excess soy consumption has been linked to thyroid conditions and "estrogenic" cancers like breast and ovarian cancer.
While soy was the darling of the media a few years ago, the truth is, especially in its highly processed protein powder form, it actually has destructive health effects. Plus, soy protein powder doesn't taste very good, creating the need to mask its taste with excess sweeteners. Look at the amount of sugar in a soy protein bar-it's often in excess of 10 grams per 100 calories. Ideally, you want to limit sugar to 7 grams per 100 calories.
So instead of soy, they use whey protein, derived from whole milk, in three of their bars (Chocolate Peanut Butter, Oatmeal Chocolate Chip and Almond Blueberry) or rice protein for those who prefer dairy-free vegan choices (Chocolate Coconut, Peanut Butter Chocolate Chip and Cashew Cranberry Orange). They taste better, the body handles them better, and they just think they're more in keeping with nutritional science. They do cost more, but they're well worth it.
Before you think they're totally down on soy, they're not. Like so many foods in their diet, it can either be a junk food or a health food, depending on its form. Even though they consider heavily processed soy protein powder little better than junk, as nutritionists, they heartily recommend fermented soy products like miso, tempeh and natto, which are quite healthy. The fermentation process deactivates the trypsin inhibitors, converts minerals into a more absorbable form, and actually increases the amount of B vitamins. This fermentation also creates substances that fight cancer, reduce cholesterol and inhibit the progression of atherosclerosis.
Gluten free you've heard of; maybe even no soy. But no corn? Why no corn? It may be a new idea, because the negatives of too much corn in the American diet are only now coming to light. But it's clear enough to us as nutritionists. All Zing Bars contain 100% no corn for two reasons.
First, while there's a lot of debate (some scientific, some political, some both) about high fructose corn syrup and its contribution to obesity, there is no debate about its metabolic effect. Corn-based sweeteners like high fructose corn syrup have a high glycemic index, meaning they spike your blood sugar and wreak havoc on your endocrine system and energy in the same way as sugar, honey, maple syrup and most other natural sweeteners. This spike, and subsequent crash, leads to fatigue, weight gain, moodiness and even chronic disease. Read more about the destructive effects of blood sugar spikes.
Second, corn is an increasingly common food allergen. Heavily refined and ultra-processed, it's Corn Syrup Tank Caradded to packaged foods in the form of cornmeal, cornstarch, maltodextrin and corn syrup. Frequently consumed foods often give rise to food sensitivities. The #1 food allergen in America is wheat (bread, cookies, crackers, etc., the universally consumed items). What's the #1 allergen in Japan? You guessed it-rice-and for the same reason. In the past 50 years corn has penetrated the American diet in unprecedented quantity and corn allergies are on the rise. Invented in 1970 in Japan, high fructose corn syrup grew to half of U.S. sweetener consumption by 1985 and has stayed there ever since.
In short, processed corn derivatives are the cheapest sweeteners and fillers available, but they think the real cost-in health and nutrition-is way too high. By choosing not to use corn, they've focused on quality and they think you'll appreciate the real value of that.
Great For Kids
The problem with kids is they know what they like. The problem with parents is they know what's good for their kids. As nutritionists and parents, they tackled both problems when they designed Zing Bars.
It's about taste. Dried fruit, organic dark chocolate, crispy crunchies and hunks of cashews and almonds. Peanut butter, almond butter and cashew butter for smooth creamy texture and rich flavor.
- Fruit and nut choices: Almond Blueberry and Cashew Cranberry Orange
- Cookie dough choices: Peanut Butter Chocolate Chip and Oatmeal Chocolate Chip
- Chocolate coated choices: Chocolate Coconut and Chocolate Peanut Butter
- All of them taste as good as-and even better than-candy bars.
What's not to like?
It's about health. Every parent knows the challenge of providing wholesome snacks that their kids actually want to eat. They designed Zing Bars as the easy answer to this common dilemma. Children need snacks between meals to keep energy up, maintain moods and prevent hunger that can lead to the dreaded meltdown. It's true for adults, too, but you know better than to just give in to the temptation of sugary, empty calories (you do know better, don't you?).
You'll love that your kids won't bounce off the walls after eating a Zing Bar. As parents theirselves this was a must! That frenetic energy is called "glycemic response"-the "sugar rush" that's caused by eating processed sugars like high fructose corn syrup. It's frequently followed by a "crash," with low energy, bad moods and a return of hunger that can lead to overeating. They're called hollow calories for a reason.
Instead, they use a low-glycemic sweetener called agave nectar that in combination with protein, fiber and healthy fats, gives smooth and sustained energy for hours, without the spikes and crashes. With all they put into Zing Bars, it's also noteworthy what they left out. Studious Gal Most important are the common food allergens like gluten, soy and corn. Three flavors are also dairy free, so if your child needs to avoid dairy products, Zing Bars will become your new best friend.
They also chose not to add synthetic vitamins and minerals. They taste bad and, especially for kids, can build up to near-toxic levels if eaten frequently. This can happen if a child takes a multi vitamin and eats other fortified foods. In fact, many nutrition bars with these synthetic additives have warnings against being eaten by kids. No such warnings on Zing Bars.
As nutritionists, they know from their education what your body knows naturally: real and natural foods in the right balance give you satisfaction, both in how they taste and how they make you feel. Hollow calories with added vitamins will never provide the same satisfaction. Laughing Three So the truth is, designing flavors that the whole family would love was relatively easy. They didn't have to worry about masking artificial colors, flavorings or preservatives. These aren't good for kids, and it's no surprise they don't taste very good.
All that's in a Zing Bar is food, all of it natural, most of it organic. They developed flavors that you-and your children-would choose even without thinking about what's in them. But they did think about it, because they wanted to create bars that nutritionists could give to their children.
Ideal For Exercise
When you think of bars for exercise, two types typically come to mind: "energy" bars and "protein" bars. Energy bars usually focus on fast-burning sugars, while protein bars focus on replenishing, or building, muscle mass. In contrast, Zing Bars take a more complete nutrition approach, so both the balance and types of nutrients combine to improve physical performance and recovery in ways unlike traditional single-purpose energy or protein bars.
First, slow burning carbohydrates supply sustained continuous energy, unlike "energy" bars, which often deliver a burst of energy that if not used in a burst of activity will be followed by a crash. The carbs in Zing Bars come primarily from agave nectar, which has a low-glycemic effect on blood sugar. That means it releases its sugar slowly into the bloodstream for a steady supply of energy lasting 2 to 3 hours.
Next, healthy fats supplement the slow-burning carbs to provide even longer lasting energy. This is ideal for low to medium intensity activities, or for lengthy endurance exercise. Many people don't realize that fat is an important energy source and can supply more than half of the energy needed for a long endurance workout. Healthy fats are those with actual health benefits, as well as an absence of health hazards. The fats in Zing Bars come primarily from nut butters, rich in the mono-unsaturated fatty acids judged by the American Heart Association to help lower LDL (bad) cholesterol and to benefit heart health.
Next, the high fiber in Zing Bars both regulates the steady delivery of energy to the muscles and keeps hunger at bay for 2 to 3 hours.
Finally, 10 to 13 grams of protein provide the ideal amount for muscle repair and maintenance. If you want to build muscle mass rather than just replenish it, you might prefer a protein bar with 20 grams of protein within 30 minutes after your workout. But for healthy muscle replenishment, around 10 grams is ideal.
In addition to just the right amount of protein, the type of protein is important. Unlike many protein bars, Zing uses whey or rice, not soy, protein. While soy is far cheaper, it doesn't taste very good, it's more difficult for the body to process, and is an increasingly common allergen for many people. As nutritionists, they've chosen to keep soy (in any form) out of Zing Bars entirely.
When Zing Bars fit into your workout
The best timing for a Zing Bar depends on the type of exercise. For low and medium intensity exercise such as golfing, hiking, casual bike riding or any endurance activity that lasts longer than an hour, a Zing Bar makes sense either before, during or after to provide a steady supply of energy, promote muscle strength and take care of hunger.
For high intensity exercise such as running and intense cycling, the timing is different. To build a reserve of sustainable energy, it's best to eat a Zing Bar one to two hours before beginning. To rebuild muscles, replenish glycogen (your energy reserves) and satisfy hunger, a Zing Bar works best within 30 minutes of finishing your workout.
When you deal with picky eaters every day, you know the importance of taste. All the good intentions in the world won't work if-at that critical last second-the immediate desire for a great tasting snack wins out over careful nutrition planning. So when they designed Zing Bars, they knew they couldn't go half way. Their profession focuses on improving people's lives, and real pleasure in eating is an essential part of that...not just a detail.
So how do they do it?
First, they start by using only the best ingredients, all of it natural, most of it organic. Nature knows what your body wants, as well as what it needs, so they follow where that leads, and it leads to better ingredients.
Next, they produce in small batches for freshness and to maintain the quality of the premium ingredients. Then, their CEO and co-founder personally taste-tests each batch to ensure it meets their standards.
Plus, they keep out the common flavor spoilers, like synthetic vitamins and minerals with their medicinal taste, excessive protein (chalk anyone?), bland fillers that add cheap weight, artificial flavorings and preservatives. With nothing to mask, the flavor of Zing's natural ingredients come alive in the mouth.
Zing FlavorsEach Zing Bar has a carefully designed recipe for ingredients working together to create a unique personality, all while maintaining a balanced, complete-and virtually identical-nutrition profile.
- Chocolate Peanut Butter, wrapped in organic dark chocolate, chunks of whole organic peanuts in a creamy peanut butter, mixed with just a bit of crunch.
- Oatmeal Chocolate Chip, that's halfway between cookie and cookie dough, with dark chocolate chips, certified gluten-free oats, in roasted cashew butter, plus just a hint of pecans, apples and cinnamon.
- Chocolate Coconut, covered in organic dark chocolate, with unsweetened coconut, organic brown rice crisps, creamy almond butter and roasted almonds.
- Almond Blueberry, with organic wild blueberries, almonds and a smooth almond butter.
- Cashew Cranberry Orange, dried cranberries and organic orange oil for zest, with cashews and organic cashew butter for smoothness, and brown rice crisps for a trace of crunchiness.
- Peanut Butter Chocolate Chip, a soft peanut butter cookie with organic peanuts, dark chocolate chips and brown rice crisps.
Each is savory, moist and slightly chewy. The nut butter base gives a substantial, dense texture that's surprisingly satisfying for such a small bar.
They hope you'll love eating them as much as they love making them.
"Satisfying" is easy to say, but challenging to do. It's what they all look for when they're hungry, yet defining what it even means can be hard. But it's an important concept to us as nutritionists, because unless they address it, all the nutritional guidance in the world can't do any good. So they view "satisfying" as two basic ideas that they've put into Zing Bars: satisfying when you eat them, and satisfying after you eat them.
When you eat a Zing Bar, you get the satisfaction of real food that tastes good. Surprisingly good. Amazingly good. Great natural, mostly organic flavors. No artificial ingredients or chemical additives that have to be covered up. A dense, chewy texture that's more satisfying than bars made up mostly of starches, cereals and processed sugars.
That's the first half of what Zing Bars are all about. The other half is after you eat a Zing Bar. A slow, sustained release of energy from low glycemic carbs, high quality proteins, healthy fats and dietary fiber. No blood sugar spikes and crashes. No allergens to irritate the body. No feeling of wanting more a little while after eating, which can happen with imbalanced "hollow" calories of starches and processed sugars.
The point? The immediate satisfaction of great taste and satisfied hunger, followed by sustained satisfaction from thoughtful-complete-nutrition. The pleasure of eating plus the pleasure of sustained energy, stable moods and freedom from recurring hunger. The point is feeling good, without sacrificing anything.
Provies Long Lasting Energy
Their energy is governed largely by blood sugar levels. Steady blood sugar means steady moods, steady focus and steady energy throughout the day. But when blood sugar spikes and crashes, they become tired, irritable and scatterbrained. Zing Bars help stabilize blood sugar and provide lasting energy with the proper combination of protein, fiber, slow-burn carbs and heart healthy fats. Working together, these slow the digestion and release of nutrients into the bloodstream over 2 to 3 hours. Additionally, Zing Bars are sweetened with a combination of agave and tapioca syrup, low-glycemic sweeteners that also won't spike blood sugar. For more about blood sugar and energy swings, and how to prevent them, please read on…
What causes blood sugar spikes?
The blood sugar and energy roller coaster
Blood sugar spikes get started by eating "fast" carbohydrates. Candy and soft drinks are obvious sources of "fast" carbs. But not so obvious are flour products like white bread, bagels, waffles, pancakes, muffins, donuts, cookies, cakes, crackers, many breakfast cereals and snack chips.
The cravings lead to more "fast carb" eating, and the spike and crash cycle happens again and again, on what nutritionists call the blood sugar "roller coaster."
The constant spike and crash drains the useful energy out of the blood stream which leads to:
Many people struggle with fatigue and mood swings, even if it's only the afternoon energy crash. Why weight gain? When the body is clearing out the excess sugar, it's converting the sugar to body fat, as they explain here. Body fat doesn't come from fatty foods; it mostly comes from "fast" carbs. Starting your day with a low-fat bagel or low-fat strawberry yogurt actually promotes weight gain because they contain so many "fast" carbs.
How to put the brakes on the roller coaster
It may be hard to believe all these problems trace to blood sugar swings. But they do. What may be surprising, though, is that a few simple changes in diet can put a stop to it. And within days. It boils down to two simple ideas about food: what you eat and when you eat it.
What you eat is important
It's not surprising that the types of food matter. What may be surprising is what those type are:
- Low glycemic "slow" carbs: the key idea is the slow release of energy. Carbs that do this are vegetables (except potatoes), fruit, whole grains and beans, as well as the natural sweetener agave nectar, which is why they use it.
- At the same time, reduce fast carbs like bagels, cookies, crackers, candy, soda.
- Fiber-rich foods: dietary fiber also slows digestion and the release of glucose into the bloodstream. Vegetables, whole grains, beans, nuts and seeds are great for this, and also have protein and healthy fats.
- Protein: also takes longer to digest, which slows release of sugar from carbs.
- Healthy fats: like protein, fat slows digestion and slows the release of sugar. Fat also curbs hunger longer, reducing the urge to eat sugar-spiking carbs. Avocados, nuts, seeds, flax, olive oil and fish oil are all examples of healthy fat.
These types of foods-what nutritionists call macronutrients-should all be present, in the proper balance, in every meal or snack.
When you eat is important
Nutritionists call it meal pattern, and instead of "3 squares a day," they always recommend small, frequent meals. Three medium-sized main meals with one or two healthy snacks in between provide the right amount of energy without spiking blood sugar. And they should all-main meals and snacks-have the right combination of slow carbs, fiber, protein and healthy fats. What they call complete nutrition; what your body is designed to use.
So it's important to understand that snacks aren't just for fun, they're important. Fueling up-properly-between main meals gives sustained energy all day, fewer cravings and smaller portion sizes in total. More energy; less fat gain; better health. It's the role that Zing Bars are designed for, when speed, convenience and neatness are important. But the same can be done other ways, with hummus and carrots, celery and peanut butter, and a host of other tasty-and properly balanced-snack options.
Reaping the benefits
Managing blood sugar is worth the effort, and it doesn't take sacrifice. In fact, it's the opposite of sacrifice: it means new levels of energy without cravings. When the blood sugar roller coaster is the problem, the effects of getting off it can be dramatic and immediate: steady energy, better moods and weight loss without trying. You can notice these within days, but the real benefit is preventing long-term health problems before they begin.
Does the idea of smart nutrition in a nutrition bar seem obvious? It does to us. Oddly, most nutrition bars don't have what they, as nutritionists, consider smart nutrition. Maybe that's because nutrition, when you really get into it, can be complex. And simple sells better. So there are "energy" bars. Mostly carbs. They spike blood sugar, which leads to the inevitable "crash." And there are "protein" bars, that brag about how low they are in carbs. Okay for protein loading and body building; not so useful for the sustained energy to get through a busy day.
And since simple sells, there were the fad diet crazes of the last couple of decades: In the '80's and early '90's, it was all low fat diets. The simplistic idea was that eating fat makes us fat. Sounds reasonable, but disregards the fact that their bodies need healthy fats like those found in nuts, seeds and cold-water fish. Not only are these fats essential for their well-being, they help satisfy hunger and stabilize blood sugar. In deleting the fat, they saw a surge in excess carbs and artificial sweeteners. As a nation, they ate more, were less satisfied and got fatter. Diabetes rates skyrocketed.
In the mid '90's, it swung over to high protein and low (or no) carbs. Nutrition experts said-rightly-that their overly sugared ways were a mistake. But in the rush to eliminate sugar, they overshot to banish all carbohydrates. That wound up reducing their fiber intake, meaning they weren't satisfied, got hungry faster and ate more. Plus, many of the protein-heavy products not only had too much protein for their bodies to readily process, they added sugar alcohols and low quality fats. As a nation, they still got fatter and diabetes rates continued to climb.
Zing Bars now take a radical step forward...to the basics. Smart nutrition matters, and smart nutrition combines protein, fiber rich carbs and heart-healthy monounsaturated fats. Benefits? Energy to beat the mid-afternoon slump, enough calories to help you feel satisfied and blood sugars that are stabilized. All in a package that emphasizes organic, all natural ingredients.
And a funny thing happens when you have smart nutrition with the right natural ingredients. It tastes amazing. They think it's because your body knows what it needs, and it's telling you that. Maybe that's more complex than single-function approaches to foods. It won't sell shelves full of books like the others did. But it's the right thing to do. Always has been. Always will be.
Created By Nutrtionists
It all started innocently enough. As practicing nutritionists, they simply wanted to find a good nutrition bar that they could recommend to their patients. Something consistent with their professional training and experience. They frequently recommend hummus-and-carrots, peanut-butter-and-celery or a host of similar mid-afternoon mini-meals. But these don't address convenience, portability and the on-the-go requirements of real life. Then there's the problem that not everyone likes these suggestions. Sometimes the pleasure of a tasty, satisfying snack just has to be factored in.
It presents a challenge for anyone in the nutrition business: their recommendations have to taste good enough to eat because people want to, not because they have to. It can't work if they won't eat it, and they won't eat it if they don't like it. That's scientific too. They looked. They looked hard. But there just weren't any convenient snacks that fit their requirements. If a bar was nutritionally balanced, it came up short on taste (often really short). If a bar tasted good, it was low in protein and fiber, or full of artificial ingredients, unhealthy fats and empty calories. They were not after a candy bar. There were plenty of those, even among the so-called "energy" bars.
So they decided to create their own nutrition bar. A real nutrition bar. Their take on the perfect snack. A bar that included everything they wanted, and excluded everything they didn't. All natural. Only food ingredients. A healthy balance-and the right types-of carbohydrates, protein and beneficial fats. No artificial sweeteners, colors or preservatives. No trans fats. No synthetic vitamins. No allergy-aggravating gluten, wheat or soy protein. And while they were at it, no corn or corn sweeteners, fast becoming another widespread allergen and metabolism wrecker.
But at the same time, and just as important, it had to taste not just good, but surprisingly good. Amazingly good. Good enough to not only eat, but enjoy. In short, a nutrition bar that moves forward to the basics. A bar that everyone-nutritionists, healthcare professionals, parents and kids-would actually love to eat, even before thinking about nutrition. But it would have that, too, right from nutritionists.